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ICON NUTRITION - Company updates, product launches and special offers!

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ICONNutritionIconICON NUTRITION - Company updates, product launches and special offers!23-04-2014 @ 10:49 
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Member 5309, 17 posts
Post Edited: 23.04.2014 @ 10:54 AM by ICONNutrition
Hi all,

Just a brief one. We've just joined Sugden Barbell. Please check back soon for our first more official post.

We’re keen to get to know everyone and join in the conversation with you all.

Stay healthy,

Team ICON



milsyIcon...23-04-2014 @ 13:45 
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Ne n coner a fuickex .ay ouse part we .be
Member 1425, 4607 posts
SQ 300, BP 217.5, DL 316
833.5 kgs @ 125kgs UnEq
Looks good wouldn't mind trying out that pre workout when my current stuff runs out
ICONNutritionIcon...23-04-2014 @ 15:43 
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Member 5309, 17 posts
milsy said:Looks good wouldn't mind trying out that pre workout when my current stuff runs out


Hi Milsy, thanks. Yes our Ignite is a great pre-workout powered mainly by leucine, beta alanine, citrulline malate and creatine. Plus it has a nice serving of caffeine too, but not too much that you feel stimmed out of your mind : )

I typically take 1 scoop most training sessions and it does the trick for me. Enough to buffer lactic acid and provide you with some decent focus and clean energy. We're very proud of the product.

For those that maybe reading this wondering what we're talking about it's this product here: http://www.iconnutrition.co.uk/products/ignite-pre-workout

Thanks Milsy.

Kevin
Team ICON
@ICONKevin
MrSmallIcon...23-04-2014 @ 15:52 
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Gone and easily forgotten.......
Member 331, 22342 posts
SQ 185, BP 100, DL 230
515.0 kgs @ 85kgs UnEq
What separates you from the other supplement companies, ICON?
ICONNutritionIcon...23-04-2014 @ 18:08 
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Member 5309, 17 posts
Hi MrSmall,

Wow, great question! We hope we can do it justice with this answer. 



The first thing we pride ourselves on is the fact we don’t do proprietary blends in any of our products. For us transparency is king, and we want everyone to know that we’re not underdosing any of our products. So when you look at the ingredients in Ignite, as an example, you can see every gram dose of every key ingredient. This makes us very different from other leading brands.

We also don’t like to add too much sweetener to our products as this adds unwanted calories to a person’s diet and isn’t optimal. We make sure we use the least amount of sucralose necessary whilst still ensuring a GREAT tasting product. You also won’t find fillers or thickeners in our products, a common theme amongst many other brands.

We’re not a one-stop supplement supermarket brand with 800+ products. We have a small product portfolio focused on superior quality, correct dosages, exceptional taste and most importantly effectiveness.

We’re also a supplement brand with a conscience. For example our Omega 3 fish oil is not only high strength but we made sure the oil came from sustainable fisheries to protect the world’s oceans.

To ensure our products adhere to the highest standards we work to GMP, are ISO certified and HACCP approved. Our entire range is free of heavy metals and microbial intoxications. It is also free from harmful hormonal substances.

We work with the UK’s largest independent parcel carrier, UK Mail, to give customers exceptional delivery service and we’re on hand up until 6:30pm if anything needs resolving .

We like to surprise loyal customers with occasional free products and upgrade their orders to next day delivery at no extra cost as a sign that we appreciate brand loyalty.

We’re a brand that likes to follow our customers progress and we’ll occasionally drop emails to our customers asking how their training is going and if they need a hand with anything nutrition or workout related.

I hope the above helps differentiate us from other brands.

Any other Qs please don’t hesitate to ask.

Kevin
Funky_monkeyIcon...23-04-2014 @ 20:56 
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non-English
Member 160, 3994 posts
SQ 190, BP 137.5, DL 225
552.5 kgs @ 86kgs UnEq
ICONNutrition said:Hi MrSmall,

Wow, great question! We hope we can do it justice with this answer. 



The first thing we pride ourselves on is the fact we don’t do proprietary blends in any of our products. For us transparency is king, and we want everyone to know that we’re not underdosing any of our products. So when you look at the ingredients in Ignite, as an example, you can see every gram dose of every key ingredient. This makes us very different from other leading brands.

We also don’t like to add too much sweetener to our products as this adds unwanted calories to a person’s diet and isn’t optimal. We make sure we use the least amount of sucralose necessary whilst still ensuring a GREAT tasting product. You also won’t find fillers or thickeners in our products, a common theme amongst many other brands.

We’re not a one-stop supplement supermarket brand with 800+ products. We have a small product portfolio focused on superior quality, correct dosages, exceptional taste and most importantly effectiveness.

We’re also a supplement brand with a conscience. For example our Omega 3 fish oil is not only high strength but we made sure the oil came from sustainable fisheries to protect the world’s oceans.

To ensure our products adhere to the highest standards we work to GMP, are ISO certified and HACCP approved. Our entire range is free of heavy metals and microbial intoxications. It is also free from harmful hormonal substances.

We work with the UK’s largest independent parcel carrier, UK Mail, to give customers exceptional delivery service and we’re on hand up until 6:30pm if anything needs resolving .

We like to surprise loyal customers with occasional free products and upgrade their orders to next day delivery at no extra cost as a sign that we appreciate brand loyalty.

We’re a brand that likes to follow our customers progress and we’ll occasionally drop emails to our customers asking how their training is going and if they need a hand with anything nutrition or workout related.

I hope the above helps differentiate us from other brands.

Any other Qs please don’t hesitate to ask.

Kevin


You can add intellect and personalised responses to your list of what separates you from the rest. I do like the "no proprietary blends" ethos especially.
VanillaGorillaIcon...23-04-2014 @ 21:32 
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the UK's leading expert in bio mechanics
Member 1973, 7385 posts
ICONNutrition said:
I hope the above helps differentiate us from other brands.


Not to be a dick about it, but quite frankly, no, it doesn't.

ICON NUTRITION
The first thing we pride ourselves on is the fact we don’t do proprietary blends in any of our products. For us transparency is king, and we want everyone to know that we’re not underdosing any of our products. So when you look at the ingredients in Ignite, as an example, you can see every gram dose of every key ingredient. This makes us very different from other leading brands.

THE PROTEIN WORKS
TPW™ provides a full Protein Breakdown of all our formulas to give you full transparency so you know the exact proteins and how much of one is included. We urge you to demand the same from other companies who tend not to want to share this information

GO NUTRITION
GoNutrition® formulas display a Quantitative Ingredients Declaration (or QUID). In other words, when it comes to ingredients, we offer complete transparency.
This means that you will get to see, for example, when looking at a product which contains Whey Protein Concentrate, you can see exactly how much is present.
Not many of our competitors do this and there is an obvious reason why. We have nothing to hide.

BULK POWDERS
We also independently test supplier materials, and on most product pages you will also find a Certificate of Analysis available to download. This certification provides total peace of mind as to the quality of each product, along with further detailed information as to the product specification.

-----------------------------------------------------------------
ICON NUTRITION
We also don’t like to add too much sweetener to our products as this adds unwanted calories to a person’s diet and isn’t optimal. We make sure we use the least amount of sucralose necessary whilst still ensuring a GREAT tasting product. You also won’t find fillers or thickeners in our products, a common theme amongst many other brands.

THE PROTEIN WORKS
TPW™ never uses any fillers or thickeners in any of our products meaning all the ingredients contained within that formula are nutritionally functional and needed by the body. Check any competitor product and you may be surprised what else is in your product

GO NUTRITION
GoNutrition® products will only ever use natural flavours and colours. As customers ourselves, this is something we believe strongly in and also that is something potential customers look out for.
If you look carefully at the ingredients of many larger brands, you will be surprised to see that not all of them can make this claim.
The simple reason for this is profit: artificial flavours and colours are much cheaper.



--------------------------------------------------------------------

ICON NUTRITION
To ensure our products adhere to the highest standards we work to GMP, are ISO certified and HACCP approved. Our entire range is free of heavy metals and microbial intoxications. It is also free from harmful hormonal substances.

THE PROTEIN WORKS
TPW™ provides up to date Certificates of Analysis with every one of our pure products and make it fully visible online to give you complete peace of mind regarding its quality

GO NUTRITION
GoNutrition® formulas display a Quantitative Ingredients Declaration (or QUID).

BULK POWDERS
We also independently test supplier materials, and on most product pages you will also find a Certificate of Analysis available to download. This certification provides total peace of mind as to the quality of each product, along with further detailed information as to the product specification.

----------------------------------------------------------------------

ICON NUTRITION
We work with the UK’s largest independent parcel carrier, UK Mail, to give customers exceptional delivery service and we’re on hand up until 6:30pm if anything needs resolving .

GO NUTRITION
We subsidise delivery costs to make shopping with us as economical as possible. Standard delivery costs just £1.99. Express delivery costs just £3.49. Surcharges may apply.
If you spend over £50 we'll ship your order for free using our standard delivery.

THE PROTEIN WORKS
TPW™ offers best in class customer support through the TPW Customer Care™ programme which means a fast and effective response to resolve any issues you may have
TPW™ uses letter friendly postage pill containers that have been designed to fit through letter boxes which means no more waiting to sign for a courier delivered package
TPW™ uses high quality, bespoke packaging to ensure all items arrive to you safely and in the condition they left our warehouse in
TPW™ works closely with all our couriers to identify and resolve delivery issues before you find out about it. We go the extra mile to make sure you receive your supplements on time
TPW™ doesn't charge for 'Out Of Area' deliveries, unlike other companies we don't believe it's right to charge extra for non-UK mainland areas
TPW™ offers a Saturday delivery at no extra charge

BULK POWDERS
We offer FREE NEXT DAY DELIVERY to UK Mainland addresses when you spend £49.00 or more!

All orders under £49.00 are subject to a delivery surcharge. Due to our already low pricing, it is impossible to offer free delivery on orders under this value. What’s more free delivery is never really ‘free’! It simply means that the website you are purchasing from has priced the cost of delivery in with the price of the product/s you are ordering. This inevitably means that you end up paying more for your order. Why? Let’s say you order 3 products… the company offering free delivery is allowing for a delivery cost in with each of those products. Effectively you are paying 3 shipping costs, whereas with us there is no delivery cost factored into our products, so you simply pay one low delivery cost at the checkout!
It’s important to note that our delivery is charged at cost or below. We have negotiated extremely low pricing with couriers based on the very large volumes of orders we ship!

-------------------------------------------------------






Like I said mate, I'm not being deliberately obtuse, but your claims are replicated across a number of companies (shown here by 5 minutes copy and paste), which is great for us, the consumer. It offers us a wealth of choice, so what is it that will draw the Sugden masses to you? What ACTUALLY makes you different?
unit94Icon...23-04-2014 @ 21:48 
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what is everyone's fran time?
Member 3986, 8517 posts
SQ 280, BP 200, DL 360
840.0 kgs @ 130kgs UnEq
You're giving them a hard time!

VanillaGorilla said:
Not to be a dick about it, but quite frankly, no, it doesn't.
ICON NUTRITION
The first thing we pride ourselves on is the fact we don’t do proprietary blends in any of our products. For us transparency is king, and we want everyone to know that we’re not underdosing any of our products. So when you look at the ingredients in Ignite, as an example, you can see every gram dose of every key ingredient. This makes us very different from other leading brands.
THE PROTEIN WORKS
TPW™ provides a full Protein Breakdown of all our formulas to give you full transparency so you know the exact proteins and how much of one is included. We urge you to demand the same from other companies who tend not to want to share this information
GO NUTRITION
GoNutrition® formulas display a Quantitative Ingredients Declaration (or QUID). In other words, when it comes to ingredients, we offer complete transparency.
This means that you will get to see, for example, when looking at a product which contains Whey Protein Concentrate, you can see exactly how much is present.
Not many of our competitors do this and there is an obvious reason why. We have nothing to hide.
BULK POWDERS
We also independently test supplier materials, and on most product pages you will also find a Certificate of Analysis available to download. This certification provides total peace of mind as to the quality of each product, along with further detailed information as to the product specification.
-----------------------------------------------------------------
ICON NUTRITION
We also don’t like to add too much sweetener to our products as this adds unwanted calories to a person’s diet and isn’t optimal. We make sure we use the least amount of sucralose necessary whilst still ensuring a GREAT tasting product. You also won’t find fillers or thickeners in our products, a common theme amongst many other brands.
THE PROTEIN WORKS
TPW™ never uses any fillers or thickeners in any of our products meaning all the ingredients contained within that formula are nutritionally functional and needed by the body. Check any competitor product and you may be surprised what else is in your product
GO NUTRITION
GoNutrition® products will only ever use natural flavours and colours. As customers ourselves, this is something we believe strongly in and also that is something potential customers look out for.
If you look carefully at the ingredients of many larger brands, you will be surprised to see that not all of them can make this claim.
The simple reason for this is profit: artificial flavours and colours are much cheaper.
--------------------------------------------------------------------
ICON NUTRITION
To ensure our products adhere to the highest standards we work to GMP, are ISO certified and HACCP approved. Our entire range is free of heavy metals and microbial intoxications. It is also free from harmful hormonal substances.
THE PROTEIN WORKS
TPW™ provides up to date Certificates of Analysis with every one of our pure products and make it fully visible online to give you complete peace of mind regarding its quality
GO NUTRITION
GoNutrition® formulas display a Quantitative Ingredients Declaration (or QUID).
BULK POWDERS
We also independently test supplier materials, and on most product pages you will also find a Certificate of Analysis available to download. This certification provides total peace of mind as to the quality of each product, along with further detailed information as to the product specification.
----------------------------------------------------------------------
ICON NUTRITION
We work with the UK’s largest independent parcel carrier, UK Mail, to give customers exceptional delivery service and we’re on hand up until 6:30pm if anything needs resolving .
GO NUTRITION
We subsidise delivery costs to make shopping with us as economical as possible. Standard delivery costs just £1.99. Express delivery costs just £3.49. Surcharges may apply.
If you spend over £50 we'll ship your order for free using our standard delivery.
THE PROTEIN WORKS
TPW™ offers best in class customer support through the TPW Customer Care™ programme which means a fast and effective response to resolve any issues you may have
TPW™ uses letter friendly postage pill containers that have been designed to fit through letter boxes which means no more waiting to sign for a courier delivered package
TPW™ uses high quality, bespoke packaging to ensure all items arrive to you safely and in the condition they left our warehouse in
TPW™ works closely with all our couriers to identify and resolve delivery issues before you find out about it. We go the extra mile to make sure you receive your supplements on time
TPW™ doesn't charge for 'Out Of Area' deliveries, unlike other companies we don't believe it's right to charge extra for non-UK mainland areas
TPW™ offers a Saturday delivery at no extra charge
BULK POWDERS
We offer FREE NEXT DAY DELIVERY to UK Mainland addresses when you spend £49.00 or more!
All orders under £49.00 are subject to a delivery surcharge. Due to our already low pricing, it is impossible to offer free delivery on orders under this value. What’s more free delivery is never really ‘free’! It simply means that the website you are purchasing from has priced the cost of delivery in with the price of the product/s you are ordering. This inevitably means that you end up paying more for your order. Why? Let’s say you order 3 products… the company offering free delivery is allowing for a delivery cost in with each of those products. Effectively you are paying 3 shipping costs, whereas with us there is no delivery cost factored into our products, so you simply pay one low delivery cost at the checkout!
It’s important to note that our delivery is charged at cost or below. We have negotiated extremely low pricing with couriers based on the very large volumes of orders we ship!
-------------------------------------------------------
Like I said mate, I'm not being deliberately obtuse, but your claims are replicated across a number of companies (shown here by 5 minutes copy and paste), which is great for us, the consumer. It offers us a wealth of choice, so what is it that will draw the Sugden masses to you? What ACTUALLY makes you different?
VanillaGorillaIcon...24-04-2014 @ 09:05 
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the UK's leading expert in bio mechanics
Member 1973, 7385 posts
unit94 said:You're giving them a hard time!


Not really, a genuine question asked politely.
MarkCleggIcon...24-04-2014 @ 18:54 
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knock knock !! who's there ?? OLD SCHOOL SUGDEN
Member 212, 11417 posts
SQ 325, BP 212.5, DL 370
907.5 kgs @ 100kgs UnEq
Very competitive market !!!

And they're are lots and lots and lots of great brands already ..

I have a gym and f**k all sells !!! Yes ok the VAT killed it a bit but now you can buy these products from every supermarket on earth as well as hundreds and thousands of other sources etc etc etc I'm just glad I'm not in this field .

I hope you do go and create something unique and new and exciting but I agree with Vanilla all that rhetoric is done by most already !!
MarkCleggIcon...24-04-2014 @ 18:56 
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knock knock !! who's there ?? OLD SCHOOL SUGDEN
Member 212, 11417 posts
SQ 325, BP 212.5, DL 370
907.5 kgs @ 100kgs UnEq
Also for the first time ever .. Companies are now phoning me asking if they can put products in my gym on a "Sale or Return" basis ..

That's new and of course I'm on that .. It's now the only way I deal with these companies ..
ICONNutritionIcon...24-04-2014 @ 20:05 
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Member 5309, 17 posts
Hi VanillaGorilla

Firstly thank you for the message, I appreciate your honest approach and think it’s worth pointing out that from what you have put there all those companies seem respectable and appear to be doing things in the right way which like you say is great for the consumer, especially when there are hundreds more brands out there who don’t do these things.

In terms of what ‘actually’ makes us different it’s impossible for me to point out one particular thing as you might be able to say company X also does that which I wouldn’t know. Instead I would prefer to focus on the things already highlighted in my previous message which highlights our company’s ethos to do things in the right way from not using proprietary blends, to offering free UK delivery and more importantly always doing our upmost to look after our customers both with exceptional customer service and high quality products.

As I’m sure you can imagine, I don’t use any of the brands you mentioned in your previous message so I can’t speak for their quality and service, they might be exceptional in which case you may wish to keep using those and not give us a chance however, if you are looking for a change then give us a try and let me know what you think as ultimately the only people who can decide if we are the right brand for the Sugden masses is you guys.

I hope that helps.

Kevin
VanillaGorillaIcon...24-04-2014 @ 20:22 
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the UK's leading expert in bio mechanics
Member 1973, 7385 posts
Good answer. I currently regularly buy from two companies (not necessarily the ones I highlighted) as I am happy with the quality of their products. Customer service of both is pretty good, although often you only find the true nature of that service when something goes wrong, which so far it hasn't.

I alternate between the two companies based purely on current price and / or special offers, so I get a quality product I am happy with at the best possible price, and recommend the same to my clients.

When I'm due to make my next order I may well try Icon, if the products match my expectations the two companies may become three, we shall see! Cheers for the answer dude.
MarkCleggIcon...25-04-2014 @ 11:49 
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knock knock !! who's there ?? OLD SCHOOL SUGDEN
Member 212, 11417 posts
SQ 325, BP 212.5, DL 370
907.5 kgs @ 100kgs UnEq
Woah !!

Just been over to your website and seen you sponsor Owen Lockwood.. You now have my interest, he is a fantastic young lifter.


Good luck to you and your company !
n3ver3nderIcon...25-04-2014 @ 15:14 
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next comp I want to enter the platform via zipwire
Member 4872, 992 posts
SQ 237.5, BP 142.5, DL 265
645.0 kgs @ 99kgs UnEq
So, erm....free samples?

123

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